Community Engagement
That Drives Real Innovation

Community Engagement Hero

At DSC, we believe strong communities and open collaboration make better products. We’re committed to building real relationships with the people who use our products and the communities where we work and create. Through honest feedback and shared ideas, we strengthen trust and move together toward a common vision of performance.

Program Pillars

Athlete Engagement Program

Real-world feedback from athletes to continuously elevate performance.

We’re committed to building genuine relationships with the athletes who use our products and the communities where we live, work, and create. By embracing honest feedback and shared ideas, we strengthen trust and move forward together—united by a common vision of performance.

If you have a running group or club that you would like to test our insoles, please connect with us!

Fostering Creative Minds

Collaborating with the next generation of designers, engineers, and innovators.

College for Creative Studies

Since 2023, DSC has partnered with CCS students through three-week long design sprint programs. This hands-on experience challenges 
their creativity and technical skills in real-world product design, 
building portfolios and preparing them for industry careers.

“This partnership gives our students meaningful, real-world experience that prepares them for careers in the industry. Having access to actual DSC materials and the opportunity to collaborate directly with the DSC team gives them insight into how design decisions translate into performance.”

— College for Creative Studies

The University of Oregon

DSC partners with University of Oregon Sports Product Management students to support hands-on learning through real-world apparel and footwear challenges. By working with DSC, students gain insight into 
the full manufacturing and development process, building skills that translate directly to industry careers.

“Collaborating with DSC allows our UO Sports Product Management master’s students to work hands-on with real materials and follow a product from concept to sample. It’s the kind of practical experience that builds confidence and prepares them for careers in the sports product industry.”

— Director, University of Oregon Sports Product Management Program

Sketchbattle SNKR

By sponsoring high-energy events like Sketchbattle SNKR, where top student and professional designers compete live in front of audiences and industry judges, DSC proudly supports the next generation of creative minds. These partnerships highlight our commitment to both nurturing emerging talent and investing in Detroit’s vibrant design community, a city celebrated for its creativity, resilience, and lasting influence on the future of design.

“Sketchbattle is an incredibly unique opportunity for designers to unleash their talent in front of the very brands and industries where they can thrive. Partnering with companies like DSC, who live and breathe footwear, not only gives designers real exposure but also creates space for both sides to push boundaries and unlock new creative potential.” —Brook Banham

Fueling Young Athletes

Supporting young athletes and strengthening community through sport.

Michigan Mustangs

DSC is committed to partnering with and sponsoring local youth 
teams, including the Michigan Mustangs track & field team. By 
offering mentorship, support, and annual event sponsorships, 
we’re helping young athletes grow both on and off the track.

“With support from partners like DSC, we’re able to provide young athletes with positive role models, credible learning experiences, teamwork and travel, while fostering responsibility, self-discipline, 
and self-esteem.”

— Coach Jerry